Advice, Happiness

The Ex-Girlfriend Club

When I was 16 I met a boy called Will*. Will was my first everything: first boyfriend, first “I love you”, first other-person-orgasm, first p in my v.

But I wasn’t Will’s first any of those. That title in his life belonged to a girl called Chelsea, subsequently becoming another first for me: the first ex girlfriend.

These were simpler times. Pre Instagram and pre Facebook boom, it took a mutual acquaintance causally mentioning Chelsea for me to find out about her, around four months into our then very teenage relationship.

Of course, I’d recently been experiencing multiple overwhelming emotions for the very first time, such as attachment, sexual connection, vaginal stimulation and the gag reflex. None of these shocked me (the gag reflex comes in at a close second) or hit me quite so hard as the pure stomach turning gut wrenching jealously I felt upon learning of what I envisioned of Will’s “First Love”. Suddenly, our relationship felt tainted, which sounds very Victorian I know, and is strange because it’s not like I ever thought he was a virgin. Funnily enough, the fact that he wasn’t a virgin when he met me made me fancy him even more and installed a confidence that he’d take the wheel on my loss of virginity experience. But now, after discovering the details, I wished that I’d been his first. The awful, juvenile terms “sloppy seconds” and “upgrade/downgrade” was rife in our small town Essex gossip culture. I wasn’t anyone’s seconds. He was. I didn’t feel special anymore.

And to make it worse, she was hot. I tried to find faults in her to comfort my ignorant pubescent woman brain, but failed. She was tall and blonde, with a sexiness about her. I instantly compared this to myself, the unsexed round faced brunette tomboy in thick rimmed glasses, and for the first time ever, contemplated my own attractiveness. My awkward stage went on for longer than most (can we just forget pre-2011 didn’t happen?) whereas it seemed as if she’d never even endured one. As the law of attraction would have it, now knowing her face and name, I started seeing her everywhere on our college campus, but refused to acknowledge her existence, even to my friends. I didn’t need their opinions or even the truth, and I wasn’t insecure enough to put her down in order to pull myself up. She never caused trouble in any way. She was just living her life. But to me, she was the bitch that my boyfriend loved before me.

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(I literally ignored her existence at this party and we still managed to – kind of – be in the same photo.)

We’re raised well prepared for relationships and “love”, but no one ever warned me of the ex girlfriend game. Once over the age of 18, chances are your significant other has known genitalia other than your own. It seems like a simple fact of life, but one we are never emotionally prepped for or allowed to be honest about. No girl wants to be the “psycho” or to ruin her new relationship ‘cool girl’ myth. But if you tell me that you don’t know your S.O’s ex’s name, guess what – I don’t believe you.

Because, for every man I’ve been romantically or sexually involved in, I’ve known at least one ex by name or face, whether I’ve searched them out, stumbled across them or simply heard stories straight from the man’s mouth. Unless you’ve known them personally, they become a ghost like presence in the back of your sub conscious, even if it is a tiny little thought in a darker moment of the day, existing in a universe parallel to your own – still kissing and loving the man that is now yours. Their names become harder to pronounce, as if even the phonetic produces a venom, paralysing your lips. And even if their name is rarely mentioned, no matter what age, to some degree your person shared experiences and parts of their life with this other person. So in getting to know your person to the best of human ability, they’re going to remain in there somewhere, however much hidden.

To date, Chelsea is the only ex I’ve had no choice but to share an intimate space with, i.e a campus, a corridor or a mutual friends party. I’ve seen others in social situations that have been easy to escape from. I even worked with one, but didn’t have to be in close proximity with her. Chelsea is the only ex who’s persona was crafted in real life. All of the others have been created in a cosmic space between my brain and the internet.

For all the advantages that technology has granted us, among it’s negatives are the utensils to feed our curiosity in this particular subject. A simple Google search could show you half a dozen different medias that she has used over the years. I once found myself three years deep into an ex’s blog, flooded with photos of her and the guy on amazing holidays, making that past parallel universe far too present. And as the years have gone on it’s become as easy as a swipe of the index finger to fall head first down the rabbit hole and suddenly find your self finger slipping on a photo she posted 120 weeks ago. Social media gives us the tools to construct these once mysterious figures from the past. A 140 character tweet somehow acts as an autobiographical look into their soul, as does an over used Emoji or a one sentence self-bio.

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^THE WORST. 

You may believe that my behaviour and outlook is “psycho”. I’m ok with that, because I could name you twenty girls that have admitted to the same behaviours, and if we’re all psychos, then I guess we’re psychos. My own mother, at 53, tries to hide the flames in her eyes whenever her partners ex wife is mentioned, but fails. Thank God she doesn’t know how to use Facebook. It’s an organic emotion and action given our lives and culture mixed with our female animalistic instincts. It’s completely out of my usual nature and conscious control: I try my best to love or at least appreciate and support all women. But mixed with this possessive, jealous, stereotypically Leo outlook of needing to be the very best and perhaps a deep down insecurity within relationships, I’ve projected my inward thoughts onto their uniquely-crafted-by-me personas, and created monsters, of which are (probably) very far from their true selves. Take it through extensive experience, stalking is a game you enter with absolutely zero chances of winning, as is comparing yourself or your present relationship to any other human or past relationship. You will never come out of a stalk feeling better about yourself, as much as you like to believe the unflattering drunk photo of her does. Even this paragraph made me hate myself… But truthfully it’s never ever good to feel like that. It’s all about understanding our own brains and situations and having clarity, and not feeling guilt over emotions we don’t understand.

It’s taken me years to establish clarity on why we seek out the ex. I think it begins rather innocently as purely fierce curiosity – trying to work out if he has a type and if you fit it, or measure up to her level, even though a true ‘level’ will never exist. Plus, curiosity over our own metaperception: if I see her a certain way, does he see that in me? Is that how I appear to others? If she is forced into your personal business by way of contact – I’ve had a few weird messages from some scorned ex’s and one that has called the guy while I was sitting next to him to tell him she missed him – it becomes even harder not to investigate a potential ‘threat’. For me personally, this curiosity has at times murdered, butchered and dismembered the cat, and developed into a weird sort of morbid fascination. I’ve paralleled our lives so freely that it’s almost scary – 141 weeks ago when exhibit A. was in New York being a successful supermodel, I was crying after my first fashion week in London. 214 weeks ago when exhibit B. was loved up with my current love… Oh… I was loved up with my ex love… Awkward.

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The worst type of photo to see whilst stalking his ex / anyone could ever post. 

Which leads perfectly to another interesting comparison: unless you males have a secret community with a strict confidentiality agreement, you seem to react to our ex’s in the complete opposite way – remaining so confident in your patriarchal position that you just lack that need to compare, analyse and care whatsoever. When asked if he cared about in any way or had stalked any of his gf’s ex’s, one male friend laughed, and could only muster, “Why would I?”. Following continued probing, he later added, “I guess if she’s with me now, there’s just no need or want to go looking into her past. The past is the past. You girls seem to love the past”.

I can’t help but agree with that generalisation. But in these irrational, jealous moments, we also seem to magically forget that we have our own pasts, once too featuring other people: perhaps even more in love and having even better sex. There have been a few ex girlfriend’s that I have seen as SO beautiful, in a emotionally distressful time when I couldn’t feel worse about myself, convincing myself that I was the ugly one after a string of Candice Swanepoel’s. It didn’t help that a friend of the boyfriend, every time she drank, told me she loved me and that I was so much better than his most recent ex. “You’re great. I mean, she was BEAUTIFUL, but so cardboard. You are so clever and funny!” The first time she said it, I took it as a compliment. By the third time that she’d repeated the exact same sentence, all I managed to hear was, “SHE was BEAUTIFUL” – i.e, you’re not. I felt too embarrassed to tell my boyfriend at that time, so confided in another male, who cuttingly told me, “Even if she is way hotter, why do you care? You’ve had way hotter men than *****, but you still prefer him. It’s obviously the same with him otherwise he’d still be with her and wouldn’t want to be with you.”

Here’s an exercise for you: Close your eyes and picture your “best looking” boyfriend/sexual partner. I don’t mean your most attractive over all to you or the one you fancy or love the most. I mean the usual consensus of what’s physically “good looking” to the general public.

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If it’s your current, lucky you, I guess he’s perfect. But chances are he’s the guy from your past that had good looks and not a lot else. Now compare them to your current, in the same way you’ve compared yourself to his ex’s. In my case, exhibit Lol’sFromMyPast was a 6’4 male model gym buff who turned my flatmate’s gooey eyed and wet knickered. He was also dumb and dull as fuck and gave me nothing but something nice to look at, the novelty of which wore off after three weeks, which was still far too long. Exhibt SexiestManInMyEyes was an intelligent, endlessly interesting and charismatic, 5’9, un photogenic, wonky nosed tech geek, who gave me more orgasms than my right hand. The result? What does “looks” matter? Looks are nothing to do with love or even attractiveness and are always completely in the eye of the beholder anyway. Ask me which man I’d pick given the chance out of the two – I’d pick the latter in a fraction of a heartbeat every single time, with absolutely no thought needed.

We see every little thing that could be wrong with us, when others just see you in all your perfectly imperfect glory. I think women think that men think about “looks” ten times more than they actually do. If my current boyfriend told me he’d been humped over on the sofa stalking my ex on his phone for an hour, accidentally liking a year old picture in the process, I’d be dumbfounded. I’d demand to know what had lead him to such a time wasting activity. The ex couldn’t be further from my mind, living in another parallel universe filled with people who’s body parts once touched your mouth but who’s presence you now could not care less about.

Coincidentally, there’s other people I could not care less about, who’s bodies haven’t been near my mouth or any other orifice: my ex boyfriends’ current girlfriends’.

While conducting an albeit light study on other girls’ feeling towards ‘the ex’, another target came to light organically: 8 out of 10 girls I asked were very interested in their current’s ex, but 7 of those added that they also looked for and resented their ex’s current. This is really interesting to me, as it is honestly something that I am not effected by. Luckily, by the time they’ve moved on, I’ve moved on. I’ve been forced to acknowledge their existence, online and in person, but have never ever ever felt that little jealousy twinge I’ve had for ex’s. When I see the currents, I can appreciate their looks or overall character without compromising my own, sometimes even KNOWING that they are way prettier than me, and – I promise you – not caring one little bit. I don’t know exactly what the difference is, or how I can hold such opposing views on the two, or why some girls feel the opposite way. Perhaps that’s a-whole-nuva article.

Lastly, another super important thing to realise in order to come to terms with their ex is the strong likeliness that you are or one day will be the ex girlfriend to someone’s boyfriend. Imagine a girl you’ve never had anything to do with, examining your thoughtless Instagram posts, thinking you’re dumb and wondering if he found you prettier. Freaky Matrix style shit, huh? Ever had a boyfriend talk shit about his ex? He’ll probably be talking shit about you to his new girlfriend in a year from now.

After the first year of my relationship, I never saw Chelsea again, but if I saw her name on a friend’s Facebook, did I have a little look? Of course. Although, as time went on it became way less frequent, until after three years Will and I broke up for good. As my experience in men grew, so did my experience in mythic “ex girlfriend’s”. In turn, the longer I was with the man, the less I cared about the ex’s. I’ve come to realise, that you really only fully get over the girl when you get over the guy. With no judgement, I can’t help but wonder if the girls that have an issue with their ex’s current, perhaps aren’t over either of them.

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Earlier this year, I received a random LinkedIn invitation from none other than Chelsea. A name that once bubbled my blood now just rung prettily in my ears, and was one I realised had been buried deep in the past. The memories of my past feeling towards her shocked me, and suddenly everything clicked. I found clarity.

I accepted, saw a link to her blog and spent the next hour reading. She seemed cool and clever and exactly my type of girl. I somehow felt I owed it to my 16 year old self, to add her on Facebook and tell her I loved her writing – call it writer karma if you will. A week later we met for the first time. I was excited to finally speak to her and debunk the myths in my head. But like a first date, I was nervous we wouldn’t get on and I’d have to devise an escape route through a public toilet window.

Happy ending alert: we did get on, shared a few bottles of wine and laughed hours away without any weird “what-shall-I-say-now?” moments. In fact, I think I get on with her easier than I ever got on with Will. If you’d have shown a 16 year old me this scene from her future, she never would have believed you.

It’s so weird to think that, the way I feel about Will and whoever his current girlfriend may be now, is the same way Chelsea felt about Will and I way back then. She was over him, not caring who I was. I was in love with him, caring way too much about her. And now seven years later, we were in a bar in Notting Hill together, getting on so well that the topic of our once shared ‘love’ was the dullest and briefest thread of the evening’s conversation.

A POEM:

So remember, ex girlfriends are humans too
living their own unique lives as are you
If you’re cool and he finds you’re cool
chances are she’s cool
and you’d find her cool too.

Give it a few years – who knows – you could be friends.

ALL PHOTOS AND IMAGES FEATURED ARE COURTESY OF GOOGLE IMAGES & FACEBOOK.

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Happiness, Health, Review

A Love Letter to: Bodyism

I’m not what some may call, a huge “foodie”. I don’t get excited about swanky new restaurants or Michelin Star chef’s. I’d state Whole Foods and my mums kitchen’s as my all time favourite eateries, and I let out a sigh of relief when my flatmate asks, “Shall we cook a big dinner tonight?”

But while walking in my fabulous neighbourhood last week, I noticed a place which conjured excitement within me mostly reserved for upcoming American Horror story seasons and mama’s vegan Banfoffe pie: the Bodyism cafe. I don’t know how I’d missed it.

I recognised the name straight away; I have been an avid follower of James Duigan and the Clean and Lean cookbooks since the start of my healthy living obsession in 2011. If you haven’t heard of James – where have you been? – you’ll most certainly have heard of his clientele; the wellness guru is the highly acclaimed personal trainer of Rosie Huntington-Whitely, Lara Stone and Elle Macpherson. Along with his unworldly beautiful wife Christiane and a team full of experts, he has developed the Bodyism Clean and Lean concept: not a fad diet or patronising unobtainable rule book, but a positive philosophy which is more of an empowering movement than a food and fitness guideline.

 Clean and Lean has a simple philosophy: Be kind to yourself.

Along with a range best selling cookbooks, Bodyism London, a state-of-the-art members club was opened in late 2015, ‘revolutionising the wellbeing experience’. Boasting a perfect team of top performance coaches and fat loss specialists, it is a space designed to help their clients ‘realise their physical and mental potential’. Within the club is the the Bodyism cafe; a hidden treasure, but gratefully easy to access and enjoy, as soon as you enter.

So, last Tuesday, I woke my flatmate up like a spoilt child and pleaded that we wrap up warm and go for brunch at Bodyism. It didn’t take much persuasion.

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As I stepped through the door I felt transported from rainy Westbourne Grove. The tranquil atmosphere is immediately calming; whether it’s due to the warm lighting, clean interiors and greenery, or the very inviting, bright and friendly cafe team, the welcome was similar to the one I receive after turning my keys in the family front door – if my family lived in Australia, and not a seaside town in Essex. Whatever it may be, it’s clear that the principles of the Clean and Lean lifestyle have manifested within the energies of the Bodyism cafe and club. It almost seemed as if I’d travelled out of London in a matter of seconds, only reminded that I was in fact minutes from Notting Hill Gate when I looked out the front window.

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I’d checked out the menu online before I arrived, which being very informing and detailed,  was nothing compared to the knowledge of the team – with no hesitation, they replied to my quizzing of food and products available. As someone with specific, sometimes difficult intolerances, I often find eating out tedious, forever holding the fear that the staff don’t really know what they’re selling, resulting in a unhappy tummy by the time I leave. But here, I trusted them completely. I had faith in my order before it even reached the counter.

That was, after ten minutes of whittling down my order. I went in with the intention of ordering a savoury meal and perhaps a smoothie, but at the risk of sounding cliche, it really was so hard to chose from the wide range of food available. It all sounded delicious, muddling my senses so that my ears could taste. After much deliberation, I decided on the Pancakes (it was Shrove Tuesday, after all), the Protein Boosting Paleo Slice topped with almond butter, the Nourish Me acai bowel, the Berry Burn shake, and a Clean and Lean Cookie. That really was hard enough…

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Instagram worthy #brunchgoals

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Controversial, I know – but I’m not a big lover of pancakes, and would never make my own on Shrove Tuesday. I did mention this when they were recommend to me, but, you know, the whole taste buds in my ears thing… Anyway, I’ll be honest, I was expecting disappointment. What I experienced could only be described as an orgasm in my mouth. They were without a doubt, the best pancakes I have ever eaten (sorry mum). As I ordered, I actually said, “If I don’t finish this, can I take it home in a doggy bag?” (I love that expression). Oh, what a fool I was! I inhaled the whole thing. My brain switched off for a minute or two in pure pleasure, until I attempted to scoop the bottom if the plate. Please, Bodyism, may I ‘av some more?

Buckwheat Pancakes: coconut milk + organic egg + buckwheat flower + berries + coconut oil + maple syrup + almond butter + cottage cheese

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After the inhalation of the pancakes, I doubted that my little stomach could manage the acai bowel – who am I trying to fool? I ADORE acai bowels. They are my favourite comfort food because they are oh so comforting and happy and delicious yet not unhealthy – Bodyism’s acai bowels aren’t just not-unhealthy, they are actually nourishing, metabolism boosting, and will flush out toxins and alkalise the body.

‘Nourish Me’ Bowl: Acai + Body Brilliance + granola + organic berries + almond butter + hemp seeds

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It’s very rare that I eat bread, and when I do my favourite is Pumpernickel. So I thought I’d try something different: introducing the Protein Boosting Paleo Slice. I topped mine with almond butter to continue with the sweet theme. It was melt-in-your-mouth-grainy-perfection, and I wasn’t left with the usual heavy bloat sludge after other breads.

Protein Boosting Paleo Slice: almonds, eggs, coconut flour, flax seed, pumpkin seeds, virgin coconut oil, apple cider vinegar, baking soda, coconut nectar, sea salt

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Admittedly, I was now happy and satisfied. So satisfied that I had to loosen my belt. So, I took the cookie home with me. Later that evening, I dipped it into an Earl Grey tea with soy milk. When I was young I was a biscuit fiend, and cut them out completely when I went health mad, at risk of overindulging. Biting into this cookie was like looking at a childhood photo album, or reminiscing family holidays at a dinner table. Biscuits, how i’ve missed your sweet crumbly deliciousness! I wanted to weep when I’d swallowed the last mouthful. But instead, I made my flatmate promise she’d buy me another on her travels the next day.

SOMEHOW, how on Earth I do not know, this cookie is made only of lovely, nutritious things, and is completely gluten free AND vegan (and comes in the cutest little cookie bag. Although, I did forget to breathe for a minute while eating this cookie, so probably very appropriate advice).

Clean and Lean Cookies: oats, coconut flour, raw chocolate, coconut oil, coconut palm sugar, vanilla, egg, Himalayan salt, baking soda

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The Berry Burn shake was the perfect finisher to the perfect Brunch. So good, I forgot to take a photo of the actual shake: it was a beautiful rich red and the texture was incredibly thick and creamy without being sickly.

Berry Burn shake: mixed berries, goji berries, coconut water

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Also available to buy is a wide range of amazing supplements. The whole team were so helpful in explaining everything you need to know about them. It’s clear that this isn’t just a job to them – they really are so passionate about the products and food that they are offering. If makes such a difference to the usual boredom portrayed in other cafes and restaurants. Bodyism really is a lifestyle.

I was genuinely sad to end our brunch and leave Bodyism, but not before I signed up for information of their countless classes, with a promise that I would return very soon. I really could eat there every day.

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Check out Bodyism and see (and taste) why it’s my new favourite place to eat!

Clean and Lean Cafe

222-224 Westbourne Grove W11 2RH

Monday – Friday: 7am – 6pmSaturday and Sunday: 8am – 5pm

www.bodyism.com

@cleanandlean / @bodyism / @_theluckyleo

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Health

A Love Letter to: Juicebaby

The phrase “Vegan Food” conjures images of cold, limp food: unattractively smelly cabbage, stale vegetables, cardboard carbs and rabbit food. Even foods which I personally consider tasty (arguably due to years spent without the purely delicious taste of fried bacon and cream cake) are rarely met with praise.

If that wasn’t enough to turn people off the idea of a vegan meal, the image of a vegan restaurant or cafe has been plagued by the numerous dingy, snobby, “hipster” establishments dotted around off-the-map areas of London.

Being a vegan is extremely rewarding for a number of reasons. But something often disregarded by non-vegans is the difficulty in eating out, and actually enjoying it.

For years I have groaned at lunch invitations, knowing full well that I will finish my meal unsatisfied, with a rumbling belly and an empty purse.

That was until I discovered Juicebaby.

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Located in the heart of Chelsea, on the King’s Road, Juicebaby is not your average vegan eatery.

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The site itself is easy to find and a pleasant walk away from the wonderful Sloane Square. There is an instant atmosphere as soon as you step in the door – a chilled out, natural and peaceful vibe, with cosy corners and comfy seats, and clean, bright counters and fridges illustrating just how fresh and clean the food itself is. I will definitely be bringing my laptop along and turning a corner into my lunch time office in the future.

Although specialising in fresh cold pressed juices, Juicebaby’s plant based menu features milks, smoothies, and culinary delights suitable for breakfast, lunch, dessert and snacking – all vegan friendly, wheat, gluten, dairy, GMO, sugar and GUILT free.

“Our philosophy is simple. Little by little.
 When it comes to eating right, we believe it’s the little choices that make a big difference.
 Don’t deprive yourself of foods you love. Make small changes. […] Ditch the processed foods for unprocessed, wholesome ones. Swap out conventional desserts for desserts that are free of unrefined flours and sweeteners. […]
 Our aim is to make sustainablehealthy food accessible, on the go. Our food and drinks are handmade. We source the absolute best produce, cold-press our juices on a daily basis and maintain the highest standards possible. We never pasteurise, water down or add sugar to our juices. We avoid the use of dairy, eggs, gluten, soy, chemical additives or preservatives of any kind. We avoid cartons and cans. We produce drinks and food that maximize real nutritional value.

The location, site and values are all great, sure. But the absolute best thing about Juicebaby? The unbelievably amazing taste of the food and drink on offer.

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I dragged my soul sister and fellow vegan Jordan along with me so that we could each pick a few dishes and drinks and share in order to experience more tastes, more economically. It’s my favourite way to eat out, as I always end up picking from my friends plates and forcing forkfuls down their throats. What can I say – I like to share my taste experience!

For our savoury main, Jordan chose the Rainbow Buddha Bowl:

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Steamed quinoa, sesame kale, beetroot carrot slaw, arame, alfalfa sprouts, avocado, miso-sesame dressing (*Miso is rice & soy derived)

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While I chose the Taco Bowl:

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Steamed quinoa, cos lettuce, walnut taco mix, Pico de gallo, guacamole, sour cashew cream, chilli

Having scoffed half of the Buddha Bowl, I can hardly deny the amazing taste. It was light, clean but also filling and satisfying. But I was so excited by the Taco Bowl, as being vegan does deprive you of such exciting spicy, creamy, Mexican style foods. The taste is so astoundingly good and satisfying that it’s hard to believe it doesn’t contain any nasties.

For dessert, Jordan chose the Coconut Yogurt Pot:

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Probiotic coconut yogurt, mulberry granola (nut-free), stewed seasonal fruits.
While I chose the Chia Berry Parfait:
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Almond milk, chia seeds, coconut butter, dates, cinnamon cashew cream, raspberry chia compote, flaked almonds, coconut chips, seasonal fresh fruit.
The parfait is PURE PERFECTION, and is by far my favourite fast snack or dessert. It is honestly so good, that at taste value you would never know that it only contained natural, healthy ingredients.
Food this good makes me so happy, not only because I get to fully enjoy the taste, but because it completely supports my notion of good vegan food not necessarily having to taste boring and bland.
To finish, Jordan ordered an AWAKEN juice: Pink grapefruit, orange, lemon.
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While I, amazed by my Chia pudding, chose the Chai Spiced Maca smoothie: Banana, almond butter, coconut nectar, filtered water, ice, maca, chai spice, vanilla powder, figs, cinnamon, pink Himalayan salt.
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We left as two very happy and full vegans indeed, with a new favourite lunch spot.
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Happiness, Health

Are You Controversy Ready?

There is a protest taking place right now in London’s Hype Park.

But what are thousands of angry Londoners gathering to demonstrate against? Armed conflict? Sexual trafficking? Environmental issues? Foreign aid? Racism?

Nope. Thousands of people are “Taking Back the Beach”, protesting a poster. 

British online fitness company Protein World’s now infamous campaign is the biggest online topic of debate since the Blue+Black / Gold+White dress.

Appearing all over the London Underground, the poster shows a stunning female model standing strong in a tiny yellow bikini, right next to the question: “Are you beach body ready?”

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And the public were so outraged about it that Transport for London have agreed to remove the ad, after countless posters were vandalised by offended commuters.

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And now non commuters all over the country are angry and getting involved, thanks to social media’s tornado effect. Hashtags such as #Everybody’sReady and #EverydaySexism have been widely tweeted.

So strong was the outrage, that the Advertising Standards Authority have received around 270 complaints, mainly under the basis that it “objectified women and that it carried the insinuation that only svelte models were ready to go to the beach.”

And so, a change.org petition was created, boasting 69,204 supporters at the time of writing (4PM Saturday 2nd May).

Furthermore, Dove and plus size clothing brand Simply Be have parodied the poster, instead featuring larger, “more realistic” models.

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Dove said, “In 2004, 75% of women felt advertising and media set unrealistic standards of beauty. Today, that figure is 66%, with the perception being that more diversity is portrayed in the images of women we see around us”.

I must state that I do not support this poster and I do not agree with the ethos it is projecting. However, neither do i agree with the majority of the public outrage and the backlash of a fitness company choosing a fitness model to front their brand.

I find it quite ironic that in the process of defaming a company for their “irresponsible” message and “body shaming”, protestors have in fact extensively body shamed themselves, as have Dove and Simply Be.

Star of the campaign, 24 year old Australian Renee Somerfield, told the Huffington Post,

“I am a real person behind the image. I work very hard and live a healthy and active lifestyle which is why Protein World chose me for their campaign. I couldn’t work every day as a full time model by starving myself, dieting or not looking after my body. Nourish your body, be kind to it and it will love you right back, no matter your size.”

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Renee looks incredible, and in my opinion, she’s not lying about being healthy. She is obviously already of naturally slim build, tall, and her physique is strong. She is apparently a vegan too (as am I), and is probably well read on nutrition and fitness. Her Instagram will give you an insight (trusted or not) into her lifestyle. 

I don’t think Renee herself is the problem. I think it’s Protein World’s ill-advised wording and thoughtless delivery of their company’s values.

“Are You Beach Body Ready?” is offensive as it suggests that we women must conform to certain standards of beauty in order to be accepted on a beach. By placing Renee next to this question, they have connected her body to this notion, suggesting that her body is “Beach Body” standard. And this is wrong. 

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But if Renee’s body is “unrealistic” and “unhealthy”, what is the general consensus of health? Being over-weight? I am sad to say that I think the support of over weight women is just as irresponsible as the original Protein World posters. There is a trend of praising larger shapes. Renee’s physique requires great discipline and effort. Whether you too want to apply yourself to this level of fitness or not, we cannot curse this body shape and praise “curvy” shapes. (I do not agree with the term curvy being thrown around to describe “larger” people. The difference between curvy and unhealthy is quite easy to see when compared.

Every body is beautiful. It is okay to not be heavily body conscious. If you chose not to look after your body strictly, or even not at all, that is okay. But be sure of yourself, true to yourself, and happy with your choice. If you hate that Renee can look like that, don’t complain about it. Except yourself or do your best to create the healthiest version of yourself.

But there is a lot more wrong with this poster than the use of a slim model. In my opinion it highlights a deeper issue much more dangerous than “fat shaming” – it supports the ever growing cultural obsession with how we look, and the constant fetishisation of women’s bodies.

See Protein World’s odd idea of good PR on their Twitter. 

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Advice, Happiness, Health, Inspiration, Interview

TUESDAY TALKS: Maddie M

MEET MADDIE: There’s definitely something about Maddie… At 5’11 she is a long legged gazelle of a woman with a face so cute it could have been drawn for a Disney film. And yes, she may look and sound like a Scandinavian sex siren, but don’t be fooled in assuming that all you’d get from the magnificent Miss M is a glistening smile and a few girly giggles. When I’m having a down day, she’s the first person I go to for a confidence cleanse. Maybe there’s something in that Swedish air… Whatever it is, we could all learn a thing or two from this lady.

NOT JUST A PRETTY FACE: Maddie is one of the smartest women I’ve ever met and as driven as a golf ball; she is in her final year at Cass Business School, studying Business Finance with hopes of going onto grad school. How’s that for Girl Power?

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What is ‘beautiful’ to you?
I know everybody says it is what you hold on the inside but I really believe that is true. When it comes to modelling you learn how subjective beauty actually is and how everyone sees you – and your looks – differently. At the end of the day it is what you have on the inside that counts.
But I must confess I have always had an extremely weak spot for guys with nice cheekbones…

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What’s your top beauty secret?
Well except from eating healthy and not smoking it is training. And when I say train, I mean actually train, not walking with an incline on a treadmill. You know what they say – skinny girls look good in clothes but fit girls look good naked 😉
Except from that it is my gradual tan facial moisturiser, it makes me look so much better haha. Some girls can rock the pale look, but unfortunately I am not one of them.

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What do you love the most about yourself? 

My abs and my brain. I really make an effort to work out and maintain my muscle. It’s not easy but the results make it worth it!

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Happiness

“You can’t judge a girl by her (stunningly beautiful) face.”

‘Beauty’ is constantly shoved down our throats like a binge of the most delicious food you can imagine. My job entails being forever surrounded by the most visually pleasing winners of the genetic lottery.

Of course it’s hard not to compare yourself to all these magnificent creatures but for the most part – unless I’m feeling ultra gross and stuffing my face with peanut butter and chocolate – I can completely remove myself from that evil place of comparison and just enjoy and appreciate the beauty in others.

But… it has made me realise one thing – beauty, as we know it, means absolutely NOTHING if what’s inside that person isn’t beautiful. It’s the most cliche of cliches, but like most cliches, it is 100% unescapable. I have recently encountered jealousy, insecurity and downright nastiness from a particular female individual that I dare not name. Previous to this, I had been in awe of her physicality. She has exotic features and a pretty innocence, also able to be incredibly sexy and womanly when she wants to be. Having never actually had a proper conversation with her, I took it upon myself to subconsciously judge her and assume we would get on swimmingly. Why wouldn’t we? She looked “nice”, whatever that means.

I won’t go into any details about our altercation. All I know is that now, when she pops up on my social networks, or I notice her on a billboard or in a magazine, instead of marvelling at her obvious beauty, all I see is ugliness. There are a lot of beautiful “2D” people out there. But when it comes to ‘real’ people (that’s people that we know in real life, that we see in person day to day – not people we think we know but actually just read what they’re up to in 140 characters or less) it’s a rare thing to find a truly genuine beautiful person. It’s beautiful because it’s so unordinary.

Roald Dahl said, “A person who has good thoughts cannot ever be ugly. You can have a wonky nose and a crooked mouth and a double chin and stick-out teeth, but if you have good thoughts they will shine out of your face like sunbeams and you will always look lovely.” Romantic as it may be, he’s completely spot on. It’s not about your looks. There is a tremendously HUGE difference between being good looking and being attractive. I’m certain that I have the most mesmerisingly gorgeous group of best friends, not only because yes, they’re lookers, but mainly because they are so bloody great on the inside that their amazing energies are shining through to the outside.

Another cliche is that Love is Blind. It most certainly is, but you know what? I’m fine with that. You may not be everyones cup of tea, but if you are wildly attractive on the inside then someone will fall wildly in love with you and see you as the most beautiful person on this planet. I think my boyfriend is the most handsome man I’ve ever laid eyes on, because I am so attracted to all aspects of him. I think my best model friends top any Victoria Secret model (my friend Maddie is so ridiculously beautiful outside AND inside that when I see her all I do is stroke her face while trying to listen to her stories). I think my mum is the prettiest woman in the world. Just like I know that many, many people must think that above un named female individual is great in all aspects, and not just her perfectly symmetrical face.

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